Newsletters and the People Who Read Them [—at A Life Overseas]

December 31, 2019 § Leave a comment

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Therefore, since we are surrounded by such a great cloud of readers. . . .

Now that we’ve reached the end of 2019, it’s time to work on that end-of-the-year newsletter. Or maybe you’re still working on your November newsletter, or your October newsletter, or even a bi-annual summary—since you missed getting out your 2018 installment. (It happens.)

It’s not easy juggling all the demands of cross-cultural work, including the doing and the living and the reporting of it all in meaningful ways to a diverse audience. When you sit down in front of your blank template, whose faces do you see looking back at you? Who reads your newsletters, emails, prayer updates, and blog posts? How do you manage all their sometimes competing expectations?

How many of the following might see what you write?

your friends who adore you and have your photo on their fridge
your teammates
coworkers from other agencies
Mom and Dad
supporters weighing their budgets for next year
the nationals you serve
those in your host country who are glad you’re doing what you’re doing
those in your host country who wish you’d stop doing what you’re doing
your college professors
people who like pictures
people who like numbers
people who like stories

Finish reading at A Life Overseas. . . .

[photo: “Erasmus’ hands,” by Jim Forest, used under a Creative Commons license]

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