Eyes: LensCrafters Commercial Gives Us a Closer Look
February 7, 2014 § 5 Comments
It didn’t cause quite the stir that Coke’s “America the Beautiful” in eight languages did, but LensCrafter’s new-this-week “Anthem” commercial also represents the mosaic of humanity. Instead of using voices, the eye-care company (as you might expect) uses eyes.
All people should have somebody who will, at some time or another, look deeply into their eyes.
While we’re on the subject of eyes . . .
Award-winning photojournalist Steve McCurry posts photos, grouped by theme, at his blog. For a collection of amazing photographs of eyes, interspersed with quotations and comments, go to his post from last July, “Eloquence of the Eye.”
You probably didn’t know . . .
- The human eye is less than one inch in diameter and weighs only around 1/4 ounce.
- Each blink closes the eye for 0.3 seconds. That totals about 30 minutes a day.
- An eye has over 100 million photoreceptors (rods and cones).
- 285 million people in the world are visually impaired, meaning they are blind or have moderate or severe impairment.
- Blind people in the world number 39 million. 82% of them are over the age of 50.
- The visually impaired in developing countries account for about 90% of the world’s total.
- Preventions and cures are possible for 80% of visual impairment in the world.
(“NEI Calendar,” National Eye Institute; “Visual Impairment and Blindness, Fact Sheet No. 282,” World Health Organization, October 2013)